Representation Of Gender In Media Media Essay

Representation Of G extirpateer In Media Media EssayMedia plays a great region in changing the world by affecting the way muckle perceive different aspects of our lives. People tend to believe what they continuously see, and with quantify they take it as the normal way of life, the way involvements should be. It is important to visualise that what the media put downs or the message it delivers, whether directly or indirectly, is appropriate. The message should reflect the domineering side of the decrees medical prognosiss because with time, whatever is in the media today pass on start vie in true life.Most scholars have shown that in media, in that respect is a way that each gender is represented, based on the stereotypical temper that the society has classified phallics and fe masculines. Males be strong, tough and powerful, both intellectually and physically as expected by the society and represented by media. Males should leave out and conquer everything and com e out victorious. Females on the another(prenominal) hard ar supposed to be salving, emotional and caring as sound as supportive to those around them as well as their male counter come a plowsh ars. They atomic number 18 to subordinate men and work toward supporting them and making their life comfortable.In gender matters, the role that media has played in influencing peoples perception of the differences between male and female and expectations of each gender is big. The media has shown that women as the weaker ones, whose role is not study inappropriate the male gender who be strong and fearless and ar depicted as the stronger sex. In employment, most employees in the media such(prenominal)(prenominal) as radio and TV are male with the females occupying a lesser percentage. The undertaking roles that women get in the media industry are most of the time junior(a) and offering support. It is rare to find women occupy leadership or fourth-year positions which most are o ccupied by their male counterparts. In media nurture colleges, the number of females is slightly above that of males. This notwithstanding, in the job market in that location are about a third of employees who are females, showing that there is a great gender based bias while recruiting which favors males. This creates an archetype that women should not be working. The content is another area. Most TV programs or films for example, will have men as the dominant characters and females solo(prenominal) as supporting cast with minor roles. In most of the cases, men end up victorious in their leading roles in the wares. The costs of productions of movies with male characters as the leading actor have a gameer production budget than those with a female. There is evidence that the to a greater extent expensive films to start are more successful and so this favors the male-acted movies more. The role of women as depicted by media is that they are more valuable in their youth and ho w they exhibit their beauty and sexuality. In media production, whether television programs, film or music videos, females are presented in a demeaning manner from their dressing, roles and character. They show only their sexuality as their greatest asset and potential they have. This makes them, and even men belief that women cannot exhibit their own potential in the job markets or other fields. It denies them a chance to compete with men, and make them think they can only rely on their sexuality. The type of movies or programs that female actors lead in are the drama and romantic ones while males are involved in action parked productions which show their aggressive nature. This therefore labels females as the soft ones, while the men as the tough ones. Men have left field behind women even in the sad event of death womens deaths rarely get to the obituaries column yet they are as many as men are.In advertisement, women presentation is that of homemakers expected to know the r equirement of housework and family. For instance, in an advertisement for a household item such as tissue paper or cooking fat, there is likelihood of a female being questioned or asked to make a statement as an authority. She will not be an authority because she is an experts in use of the respective(prenominal) items barely because they are household items, and she is expected to be a homemaker or know how to take care of the home. On the other hand, when advertising a distinguished career or occupation of a high office, it is likely to have a man, which creates in the mind of a little girl that she cannot achieve much out there, she is destined to the kitchen. such bias in packaging media information and presenting the female gender less capable than the males does not help in empowering females.News content does not help matters either. Women are only a focus on a few matters unlike men who dominate business, political and various other news items. This negatively makes gi rls believe men are the only ones who can make news. This also shows that men occupy those positions of power making the females doubt their chances and the males think the positions only belong to them.Social media has uplifted the presence of women in media as they are able to relate well and are more active of such sites. Their voices are growing and reaching more people, both males and females. There is however, the hassle of gender biasness where some male chauvinists have brought some online campaigns based on female stereotypes which is trying to demean women and bring them in bad light. The media owners and producers should be mindful of the image portrayed in the media as it will either encourage girls and women to play their rightful roles in the society as well empowered and capable individuals or conform to the stereotypes and message that the media portrays. Men will also be in a position to treat women soften if there is general message across the media that is empo wering women. The message should not be in the content of the news only but also on the representation in the media such as the employees in the whole capacious journalism industry.As the society dictates, media often present women as part of a team in their work and thoughts. They take a hands-off rather than an active role and even as victims in whatever happens in the society. The society expects women to be beautiful but weak and the rank of their sexuality enhanced but in a very foreshorten and stereotypical way. They treated as emotional instead of intellectual and people who create relationships in order to survive instead of being independent. The society castigates those who tend to be independent or exhibit their worth in other areas, and see them as deviant or dangerous for not meeting the societys expectations.O the other hand, the society expects men to be more rigid and strong, both physically and intellectually, and this is how the media present them. They are exp ected to show power and be independent in their thought and even in their actions and dont rely on others.These media representations serve to paint the society in its real form, and so the media has to conform to ensue the audience identify with them. This may sometimes not be planned but due to how the society is. Such representations make the media seem credible and the male chauvinists have their ego maintained, but at the expense of females who fail to get the right motivation to solicit the full potential in them.With the changing society however, there is a tendency of both men and women finding it hard to live to those expectation of the society due to more empowerment and education on the part of the females on their worth other than the societys expectations of femininity. More female leaders are coming up and this is changing the way they view life with such role models. The toughness of masculinity is also reducing and even the balmy of the males such as grooming which was previously considered a feminine thing is now being adapted by males with even product in the market for them.